About More Creative

Our Creative Industries are looking at ways to generate, innovate, and evolve new business ideas and methodologies. In our year of culture we are working in partnership with big, small and incubator businesses to make sure we stay at the leading edge of these developments.

We recognize the symbiosis between the artist and the entrepreneur and establish ways for them to connect, develop and discover together.

Working with More Creative we are stimulating the environment for digital communicators, urban innovators, fashion designers and product creators so that we can live smarter and better in the future. Aarhus 2017 is about business growth and shared prosperity born from meeting the needs of the consumer now and into the future.

More Creative is led by the Central Denmark Region in partnership with Aarhus 2017 to make Denmark a global player in the creative economy. It is our belief that the creative economy is the economy of the future because the creative industries hold the solutions to the challenges of tomorrow.

The initiative develops and supports creative business environments and builds bridges to the wider business community in cooperation with regional knowledge institutions. More Creative actively supports four clusters in the fields of architecture, design, fashion, and digital visual industries.